> Marine Electronics
Marine Electronics
Powerhouse brands help our Marine Electronics division lead a more than $400 million dollar global fishing electronics market place. Award-winning sonar and viewing technologies are just some of our most recognizable achievements. This year we plan to take the downriggers and battery chargers to the next level.
Every fisherman will recognize these household names which comprise our Marine Electronics portfolio:
Product Firsts
- Electric fishing motor
- Built-in variable speed electric motor
- Wireless remote steering technology
- Lift-assist motor for easier stow/deployment
- Wireless fish finders
- Side-imaging, picture-like underwater sonar
- Hemispherical fish finder viewing
Market Position:
- #1 in Electric Fishing Motors
- #1 in Downriggers
- #2 in Battery Chargers
- #1 in Fishfinders