Innovative Brands > Outdoor Equipment

Outdoor Equipment

This past year, Eureka!®, the family camping leader, was joined by a brand for the next generation of outdoorsman—Tech 4O™. Now, from the first “wired” tent, by Eureka!®, to deliver clean quiet, electric power to a Snow Sports Speedometer, by Tech 4O™, that’s like a radar gun for the slopes, our outdoor living gear breaks new ground like never before. Solid sales and newer brands help continue to drive growth, gain market share and move us into new leadership positions in everything that we do.

You know us by these leading brands:


Product Firsts

  • Free-standing tent
  • Powered tents
  • Tents for People with Disabilities
  • Rapid-deploy military tents
  • Hang time measurement
  • Ski speedometer
AIRPOD

Market Position:

  • #2 in Family Tents
  • #2 in Military Tents
  • #3 in Commercial Tents